Henrik Frienholt has dedicated his adult life to entrepreneurship and business development, with a focus on transforming disruptive technologies into commercial successes. With a background in digital innovation, he has led growth journeys and built companies that have transformed industries through strategic business development and market expansion.

As Head of Business Development and Intrapreneur at IMIRSIVE™, Henrik is driving to establish the next generation of interactive ad formats and set a new standard for how publishers and advertisers create engagement and business results.

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